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Speed Tweak

Learn speed techniques you can use to increase page download speed. Speed Tweak of the Week shows how to optimize XHTML, CSS, JavaScript, graphics, and other web page components to maximize web site speed and usability.

The Best Travel Tripod: Optimizing a Gitzo GT4552TS – review carry-on tripod

You can tailor your tripod to your own needs with third party parts. We modified a sturdy Gitzo GT4552TS Systematic traveler tripod from a 4.7 lb model to a lighter 4.24 lb packable that easily fits into a carry-on bag.
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PPC Optimization: Ad Text – optimize adwords call only text ads for higher performance

Learn the best practices of PPC ad text optimization. Use your limited space wisely and follow (or break) these guidelines to find the best ads. Iterate these alpha ads, then rinse and repeat. Even small changes can have big effects.
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PPC Optimization: Call Only Ad Extensions

Adding ad extensions to Call Only campaigns can boost click-through and conversion rates.
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PPC Optimization: Early Warning

In Google Adwords, you can use phone call metrics as an early warning system to optimize text ad conversion performance. Avoid scary PPC ad spend using fast-reported phone calls.
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PPC Optimization: Wordplay & Humor

Humor and wordplay can make your advertising stand out from the crowd. Unexpected word combinations and humor attract valuable attention and can garner higher PPC click-through and conversion rates.
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Example Form

Bold fields are required. Underlined letters are accesskeys. (ALT-X (Win), CMD-X (Mac)) Personal Information First name: Last name: Email: Your email address is safe with us, until we’re acquired. Comments Comments:
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Chapter 7: CSS Optimization

Figure 7.2: The Netscape 4 box model Figure 7.2: The Netscape 4 box model
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Chapter 18: Compressing the Web

High-tech: www.cisco.com, www.hp.com, www.ibm.com, www.microsoft.com, www.oracle.comNewspapers: www.latimes.com, www.nytimes.com, www.usatoday.com, www.washingtonpost.com, www.wsj.comWeb directories: www.altavista.com, www.looksmart.com, www.lycos.com, www.netscape.com, www.yahoo.comSports: www.espn.com, sports.yahoo.com, sportsillustrated.cnn.com, www.sportsnetwork.com, www.usatoday.com/sports/front.htm On average, the text portion of these sites was compressed by 75 percent. Overall, compression would save 37 percent in total file size. Note: This table is from page 412 of Chapter 18: Compressing the Web from Speed Up …

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Chapter 1: Response Time: Eight Seconds, Plus or Minus Two

Figure 1.3 – Latency quality ratings show a drop-off at around 8 to 10 seconds Figure 1.3 Latency quality ratings show a drop-off at around 8 to 10 seconds From “Quality is in the Eye of the Beholder: Meeting Users’ …

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