Costa Tsiokos at Populationstatistic.com has reviewed Website Optimization Secrets.
Costa calls the book predictably dense with info “concerning the care and feeding of traffic-drawing websites. O’Reilly books are renowned as reference guides, and there are enough applied examples of CSS, metadata, and AJAX implementations (an entire chapter on that last topic) to make any programmer’s head spin.”
“Where “WSO” shines is in the more non-tech sections, specifically on Web content and layout. King draws on loads of academic and market research knowledge to illustrate why the proper configuration of HTML, professional-level copywriting, and polished design is essential to effective optimization.”
For the full review see: